Specializing in the Poway and Rancho Bernardo communities, K Sorenson and Jamie Melim are a local mother and daughter real estate team who bring over 30 years of experience to their real estate clientele. Recently honored to have received top sales awards at Realty Experts, both Sorenson and Melim take great pride in their commitment to making buying or selling real estate smooth experiences.
“One of the reasons I went into real estate is because I know what it is like to have your own home on the market. I moved every few years prior to moving to Poway in 1985,” says Sorenson. “It was crucial for me to have feedback and communication from my Realtors. There is much more to selling a house than simply placing a sign in the yard and there are big differences with regards to what different agents bring to the table.”
Sorenson advises sellers and buyers to work with agents who are involved and connected within the real estate community.
“Networking is such an important piece of this business and this is not a part time job,” Sorenson said. “We are the eyes and ears for our clients. Our job is to secure them the best properties and get them the best sales prices. We attend caravan meetings, pitch sessions and communicate with other Realtors everyday to stay informed of trends and stay ahead of the market. We feel that our reputations are at stake.”
“I think the fact that we enjoy working together and love the business side of real estate makes a difference too,” adds Melim. “Marketing homes in this area is important to us because we live here. We have a vested interest in this community. For us, it’s personal and much more than just a job.”
Melim advises sellers to put their best foot forward when it comes to marketing their homes.
“Great photography and intensive Internet marketing is critical in todays real estate,” Melim said. “Many buyers conduct initial searches on the Internet at either their homes or work places before going out and seeing properties in person. Your home has to be listed with high-quality photos without exception! We hire a professional photographer and always include professional virtual tours for all of our listings.”
If you would like to visit K and Jamie’s website, go to www.SeeHomestoBuy.com or call either of them at 858-735-2355 or 858-354-4906 to hear more about their proven marketing plan.